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Being Seen and Heard

Things are moving at such an insane pace these days, so to be noticed, you've got to keep up with the musicians and artists who are flying out of the gate. When bands and artists approach me, they often ask me to see one of their shows to check them out. I work three jobs, so my free time is at a premium. Instead of heading to a gig, I'll ask them to send me “live” video footage, a songlist, and all their page links. Having a relevant song list is so important. It doesn't necessarily have to be current music, but it must be relevant. By relevant, I mean music that resonates with the audience and is recognizable. If you are performing cover songs, they can't be obscure and unknown. Throwing in an occasional unique deep cut to make you happy is perfect, but it can't be 3 hours of deep cuts. The live video is important because it shows you performing in front of people and also shows how your sound is dialed in. It's ok if the live video is from a phone. I'm not looking for a mixed, edited, and polished video. I want the real deal. Lastly, your links to your music through social media is extremely important in getting booked. I've spoken of this often and for decades. You've got to have pages and links that are easy to find and pleasing to the viewers. Make sure your pages all link up together either by a website or service that hosts multiple links. Having informative pages showing your activity and music should be your number one priority if you want to work as an artist. Best of luck, and keep doing what you love.


Lisa

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